Open-to-Buy budget controls and M&OP (Marketing & Operations Planning) — the collaboration modules that connect commercial decisions to supply chain execution.
In modern eCommerce and DTC businesses, demand isn't shaped by production schedules — it's shaped by promotions, ad spend, pricing decisions, influencer campaigns, and marketplace dynamics. Traditional S&OP processes were built for a manufacturing world where supply constraints drive the conversation. M&OP flips that model: it starts with the commercial plan and ensures inventory, receipts, and operations are aligned to support it. Combined with real-time Open-to-Buy controls, ForecastWorx Team Collaboration modules give planning, buying, marketing, and finance teams a single source of truth — eliminating the spreadsheet hand-offs and misaligned assumptions that cause stockouts during campaigns and overstock after they end.
Coming Soon — Join the WaitlistSales & Operations Planning (S&OP) was designed for manufacturers where production capacity is the primary constraint. But for eCommerce, DTC, and omnichannel retailers, the biggest lever on demand isn't the factory — it's marketing. Promotions, paid media, influencer partnerships, pricing strategies, and marketplace placements create the demand surges and lulls that planning teams scramble to manage.
TRADITIONAL S&OP
FORECASTWORX M&OP
These modules are actively being designed — and you can be part of the process. Join the waitlist now to collaborate with our AI-powered design team and help shape these features so they work exactly the way your planning team needs them to.
Real-time OTB tracking with plan-vs-actual reconciliation and rolling budget controls.
Open-to-Buy in ForecastWorx replaces the spreadsheet-driven OTB process with a live, connected planning tool that automatically reconciles receipts, sales, markdowns, and on-order against your financial targets. Planning and buying teams see a real-time view of how much budget remains by category, class, and subclass — updated continuously as demand forecasts shift, purchase orders land, and actuals flow in from your ERP or eCommerce platform.
Cross-functional alignment between marketing spend, promotional calendars, and operations capacity.
M&OP — Marketing & Operations Planning — is ForecastWorx's evolution of the traditional S&OP process, purpose-built for eCommerce and DTC brands where demand is shaped primarily by promotions, pricing decisions, ad spend, influencer campaigns, and marketplace dynamics rather than by manufacturing capacity alone. M&OP brings marketing, planning, and operations teams into a shared planning cadence where commercial actions and supply chain constraints are evaluated together — before commitments are made.
Open-to-Buy and M&OP are currently in development and will be available for early-access preview to existing ForecastWorx customers first. Contact us to join the waitlist.
M&OP — Marketing & Operations Planning — replaces the traditional S&OP framework for businesses where demand is shaped primarily by marketing activities: promotions, ad spend, pricing, influencer campaigns, and marketplace dynamics. Instead of centering the process on manufacturing capacity and supply constraints, M&OP starts with the commercial plan and ensures operations can support it.
Yes. Every ForecastWorx module works independently. You can adopt Open-to-Buy as a standalone budget control tool alongside your existing planning processes and add M&OP when your team is ready for cross-functional alignment.
Marketing events and spend plans are treated as demand-shaping signals within ForecastWorx. When a campaign is scheduled in M&OP, the system automatically adjusts the statistical forecast with expected lift, halo, and cannibalization effects — so inventory and replenishment plans reflect the commercial reality before the campaign launches.
M&OP was designed with eCommerce and DTC brands in mind, but any organization where marketing activities materially influence demand — including retail, wholesale, and CPG — will benefit from the framework. If promotions, pricing, and ad spend drive your demand more than production scheduling, M&OP is likely a better fit than traditional S&OP.
See how ForecastWorx connects marketing decisions to inventory execution — from ad spend to purchase orders.
"The best way to predict the future is to create it — and AI is now the architect."— Peter Drucker (adapted)